| Betfair Releases New Android App |
Betting exchange group Betfair announced the release of its new app for the Android platform this week.The new app includes a new and innovative user interface that is tailored for the Linux-based operating system. The app is version 2.0 and builds on the recent interface released for the iPhone and iPad platforms.
Betfair also stated that the new app has a Cash Out tool, market view enhancements and a price graph so users can check the price history of the market they wish to bet on.
Mobile Vice President for Betfair Raj Vemulapalli said “This is another exciting launch for Betfair, which again highlights the benefit of our Silicon Valley Development Center who have worked around-the-clock to build a product that is very engaging and reflects the needs of our customers and business.”
He added “Due to the popularity of the Android platform, this app will provide a huge number of existing and potential Betfair customers with a fundamentally improved experience. This product is another example of how Betfair is leading the way in mobile gaming. This app will build on the already formidable performance of our mobile division, which recorded £22.7 million in revenues in fiscal year 2012 and saw a 122 percent increase in the number of bets placed. We have already seen the benefits of significant product investment with our new native iPhone and iPad applications winning industry awards and featuring in wider reviews like the Sunday Times Top 500 Apps and a Best of British Apps report in association with UK Trade and Industry.”
The new Betfair v2.0 Android app is available for all mobile phones that use the Android operating system right now.
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