|888Sport Confirms Ian Wright as Euro 2012 Ambassador|
Online bookmaker 888Sport confirmed that it had agreed a deal to sign former Arsenal striker Ian Wright as their ambassador for the 2012 European Championships.
As part of his role as ambassador for 888Sport throughout the duration of the tournament, Wright will be the face and voice of the bookmaker’s Winning Streak promotion.
Winning Streak is a prediction game based on the results of all 31 Euro 2012 matches. Players have the chance to predict the results throughout the tournament and have the opportunity to win up to £888,888.
There is also an array of other competitions and promotions being held at 888Sport based around Euro 2012 that Wright will help to advertise and promote. Wright himself has already posted his predictions online to show his enthusiasm for the promotion.
Wright said “The Euros are sure to be a closely fought contest this summer. So many teams will fancy their chances, and going through the fixtures and making my predictions brought up a few interesting contests.”
“I'm always asked who I think is going to win, and going through the process of selecting my picks matched my initial thoughts! There are some tough groups, but I'm happy with the predictions I've made! £888,888 is a lot of money to win, and will get the amateur pundits across the land thinking long and hard about the Euros, and who is going to go all the way! It may show it's not as easy being a pundit as it looks!” Wright added.
888.com Senior Vice President Itai Pazner stated “Wrighty is so well known and respected across the game of football, and we are proud to be associated with someone of his stature in the sport. The Winning Streak is a new concept we have created, and one we're really excited by. We hope that there is a 'winning streak', going the whole way and winning £888,888 could change someone's life.”
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